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What moba has in store for 2022

And looking back on 2021



As the new year is around the corner, Mr. Edwin Bolwerk, Moba's CEO, looks back on an eventful year. It has been a challenging year for everyone, where Covid-19 still affected our lives in every possible way. However, despite these challenges, Moba has had a fruitful year with the introduction of new innovations and the reinforcement of the organizational structure. Now is the time to look forward to 2022. An important year for Moba, as the company will celebrate its 75th anniversary.


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I am proud of the way the Moba organization has faced those Covid challenges.

Always close to our customers, even during a pandemic

After the Covid-19 pandemic hit the world in 2020, we had hoped that the situation would improve quickly, however it turned out that Covid-19 still held the world in its grip in 2021. "I am proud of the way the Moba organization has faced those Covid challenges. The whole world struggled with supply chain problems. Various electronic components are scarce, but our team worked hard to complete all customer deliveries, and with success," Edwin begins.

 

"Unfortunately, we need to accept that Covid-19 will continue to affect our lives in the coming year. We have to face similar challenges. However, we have proven that even with the travel restrictions, our Service team could be there for our customers. With remote support, problem-solving and support are no longer limited to the availability of experts to travel to a customer's site. And with the Remote Webapp and Smart Glasses, we offer solutions that enable our team to guide and assist customers from miles away. And by working closely with our agents and offices around the world, we still managed to be there, on-site, when our customers needed us."

Being innovative means improving existing equipment and adding value by introducing new products. The key to this is listening to our customers.

Innovating the product portfolio

The egg industry is a dynamic market, with continuously changing demands and daily challenges for egg producers. "Demands such as traceability, hygiene and animal welfare. So, they have higher expectations of our equipment. By listening to their needs, we have designed new products that add value to their operation."


In 2021, we embarked on the next important step in detection. This year, Moba's creative team reported that they have developed the first and only vision crack system that works on all eggs, from white to all shades of brown. And we also introduced the fourth generation of the EggInspector with advanced Artificial Intelligence software and the EggQualizer tool, which allows our customers to tune the systems to their own egg quality standards for any individual defect type.


Last year, Moba expanded the Omnia series with the introduction of the Omnia XF2, and this year the Forta family has a new member: the
Forta ET. This egg grader focuses on basic grading functionality with a hygienic stainless steel design in combination with semi-automatic or manual candling of eggs. Edwin: "With the recent expansion of the Omnia and Forta family, we offer grading solutions that fit the need of all our customers. Being innovative means improving existing equipment and adding value by introducing new products. The key to this is listening to our customers. They work with the equipment daily and know what makes the difference in their operation. When they struggle, it is up to us to find the solution based on our years of experience, knowledge and technical know-how. It is a journey we take together. And we are very grateful for the trust our customers put in us." 
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Strengthening the organization

To ensure that customer-related projects continue running smoothly, Moba has strengthened its Management Team by adding a senior executive position. Mr. Paul van Warmerdam has joined the MT in the role of COO to take responsibility for the overall delivery of customer projects as a link between departments.

 

"It is paramount that we grow simultaneously with the success of our customers. To achieve this, we need to stay on top of everything within our own organization. By raising our organizational standards to a higher level, we can maintain our excellent position in the market and guarantee that our customers can count on the top quality of our equipment and provided service, today and in the future."

 I can't wait to celebrate this achievement with our employees and customers in the upcoming year. It has been an incredible journey so far and we have more in store for our customers in 2022 that will take the egg industry to the next level.

New building, new opportunities

It has also been the first year in the new Moba building in Barneveld, The Netherlands. "With this new building, we have expanded and modernized our production facilities. As we are still growing as a company, a further expansion was needed and that building will be ready in early 2022. Here the activities will focus on machine assembly, packing and shipment."

 

Next year, Moba will celebrate its 75th anniversary. An incredible milestone, concludes Edwin. "Moba has such a rich history. It all started 75 years ago with the vision of the founder Mr. Job Mosterd, and now we are the recognized world leader in egg grading, packing and processing equipment; a total solution provider. The passion of our employees has played a major part in the success of the company. And I can't wait to celebrate this achievement with our employees and customers in the upcoming year. It has been an incredible journey so far and we have more in store for our customers in 2022 that will take the egg industry to the next level."

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